Legal

Privacy Policy

Personal Data Protection Act 2012 (Singapore). Last updated: 9 September 2026.

1. Introduction

Aeon Earth Private Limited ("Aeon Earth", "we", "us" or "our") respects your privacy and recognises that the protection of your personal data is important to you. This Privacy Policy explains how we collect, use, disclose, retain and protect personal data in accordance with the Personal Data Protection Act 2012 of Singapore (the "PDPA") and its related regulations.

This Policy applies to personal data collected through The Mac Hive website, the inquiry and consultation forms on this website, and any related communications with us. By providing your personal data to us, you agree to the practices described in this Policy.

2. Personal Data We Collect

We collect personal data only when you voluntarily submit it to us, typically through the "Let's Connect" inquiry form or email correspondence. This may include:

  • Name;
  • Work email address;
  • Phone number;
  • Organisation or company name;
  • Industry sector;
  • Target deployment size (node count); and
  • The contents of your message, including project requirements, site constraints and timeline.

We do not knowingly collect personal data from individuals who are not acting in a professional or business capacity, and we do not intentionally collect sensitive personal data (such as NRIC numbers, financial account details or health information) through this website.

3. How We Use Your Personal Data

We use the personal data you provide to:

  • Respond to your architecture inquiry and provide the consultation, specifications or quotation you requested;
  • Evaluate and prepare rack configurations for your organisation;
  • Provide customer support and after-sales service;
  • Manage our contractual and business relationship with you or your organisation;
  • Send you updates about The Mac Hive platform where you have consented to receive them; and
  • Comply with applicable laws, regulations and lawful government requests.

We will not use your personal data for purposes other than those disclosed to you, or for purposes reasonably incidental to them, without first obtaining your consent.

4. Disclosure of Personal Data

We do not sell, rent or trade your personal data. We disclose it only to:

  • Our employees and authorised personnel who need the data to serve you;
  • Service providers and vendors engaged by us (for example, hosting, email delivery or customer-relationship-management providers) strictly for the purposes stated in this Policy;
  • Professional advisers, auditors or regulators where reasonably required; and
  • Any other party with your consent, or where disclosure is permitted or required by law.

Where we engage service providers, we take reasonable steps to ensure they protect your personal data with standards comparable to this Policy.

5. Transfers Outside Singapore

Some of our service providers may host or process personal data outside Singapore. Where we transfer personal data overseas, we comply with the transfer limitation obligation under the PDPA by taking appropriate steps to ensure that the recipient is bound by legally enforceable obligations to protect your personal data at a standard comparable to the PDPA.

6. Protection of Personal Data

We implement reasonable administrative, technical and physical safeguards — including encryption in transit, access controls and least-privilege practices — to protect personal data in our possession or under our control against unauthorised access, collection, use, disclosure, copying, modification, disposal or similar risks, in accordance with the PDPA's Protection Obligation.

7. Retention of Personal Data

We retain personal data only for as long as is necessary to fulfil the purposes for which it was collected, or as required or permitted by applicable law. Once the purpose of collection is fulfilled and there is no legal or business reason to keep the data, we will cease retention and securely erase or anonymise it in accordance with the PDPA's Retention Limitation Obligation.

8. Access, Correction and Withdrawal of Consent

Under the PDPA, you may, at any time:

  • Request access to the personal data we hold about you and information about how it has been used or disclosed within the past year;
  • Request correction of an error or omission in your personal data; and
  • Withdraw consent to our collection, use or disclosure of your personal data.

Requests may be made in writing to our Data Protection Officer (see Section 10). We will respond within 30 days of receiving your request. Please note that withdrawing consent may affect our ability to continue providing services to you, and we may decline a request where the PDPA permits us to do so.

9. Cookies and Analytics

This website may use cookies or similar technologies for essential site functionality and to understand how visitors use the site in aggregate. No personally identifiable information is captured without your knowledge or consent. You may configure your browser to refuse cookies, although some parts of the site may then not function as intended.

10. Contacting Our Data Protection Officer

If you have questions about this Policy, or wish to exercise your access, correction or withdrawal rights, please contact our Data Protection Officer at dpo@aeonearth.com. We take every inquiry seriously and will resolve your concern as promptly as we can.

11. Changes to This Policy

We may revise this Privacy Policy from time to time. The current version will always be published on this page, and continued use of this website after a revision constitutes acceptance of the updated Policy.

12. Governing Law

This Privacy Policy is governed by the laws of Singapore, including the PDPA. Any dispute arising from or in connection with this Policy shall be subject to the exclusive jurisdiction of the courts of Singapore.